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August 28, 2013 at 5:03 pm in reply to: Who gets the affiliate commission? First referrer or second? #54836lstrovenMember
I would think it would be a common scenario where two separate entities share affiliate links.
Problem is, if person A refers person B, and after visiting person B, clicks a link back to the site of person A, person B would get a commission, even though the lead was not started with or generated with person B.
In this scenario, you could be paying a affiliate commission when they really did not earn it.
With the current model of “who ever has the most recent affiliate gets the commission”, it is not possible to negate this by setting your own affiliate cookie first.
Ideally what could happen is this:
Code that checks for the existence of a affiliate cookie, and based on a config setting, either A: sets a cookie with the most recent affiliate id, or B: does not reset the cookie, if it already exists.
This gives the site operator the option of awarding either the first referrer or the last referrer before purchase.
To go along with this, maybe a short code that could placed in a landing page, that sets an internal affiliate id cookie, only if one does not currently exist from an outside affiliate. This way, if a customer lands on your site first, and then goes to an affiliate site, they cannot be referred back and get the credit for the referral.
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