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WP Affiliate – First Click or Last Click?

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Tips and Tricks HQ Support Portal › Forums › WP Affiliate Platform › WP Affiliate – First Click or Last Click?

Tagged: affiliate, credit

  • This topic has 3 replies, 3 voices, and was last updated 11 years, 2 months ago by wzp.
Viewing 4 posts - 1 through 4 (of 4 total)
  • Author
    Posts
  • July 23, 2011 at 2:13 am #3865
    lkinca
    Member

    Do the affiliate programs run on first click or last click? I did not see a setting or anything in the docs about this. I want to be able to specify it in my affiliate terms of use.

    Specifically,

    1. Shopper visits affiliate site and clicks affiliate 1’s link.

    2. Shopper 2 days later visits affiliate 2’s site and clicks a link.

    3. Shopper buys something.

    Who gets the affiliate credit in this case?

    July 23, 2011 at 2:21 am #34581
    lkinca
    Member

    I found the answer…it’s last click for anyone who is wondering.

    See comments here: http://www.tipsandtricks-hq.com/wordpress-affiliate/how-the-wordpress-affiliate-platform-works-14

    March 10, 2014 at 8:52 am #34582
    aniinl
    Member

    I’m also wondering about this, but I’m confused now.

    Ikinca says “it’s the last click”, but the link their post points to says it’s the first click. Which one is it?

    March 10, 2014 at 5:28 pm #34583
    wzp
    Moderator

    Normally, the act of landing on a page, with the ap_id=XXX causes a cookie to be set. The cookie name is the same for all ap_id values. So, the cookie acts as a one position LIFO (Last In First Out) when the sale is finally made.

    HOWEVER, there is an option that effectively “locks” the cookie, so that it becomes a FIFO (First In First Out):

    https://support.tipsandtricks-hq.com/forums/topic/prefent-cookies-from-being-overwritten-whithin-the-lifetime

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