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Hello,
I have the EStore Plugin with the Active Campaign Auto Responder. It works well when someone buys the product it adds them to the list. What I wanted to know is there a way to have a check box to ask if they want to be addedd to the list and kept up to date. I live in the UK and we have GDPR so not allowed to add anyone to the list without explicit optin.Is there a way around this?
Thansk
ChrisWhile researching your question; I came across the T&C policy for ActiveCampaign, which stipulates that using the service, any email addresses you initially add to a list must have opt-in consent; regardless of country. With THAT in mind, the only way of obtaining consent (for now) is to use the T&C checkbox on the cart page; and to add verbiage to the T&C stating that the buyer consents to receiving at least one mailing, and that there will be an opt-out or unsubscribe link contained in that first mailing. Alternatively, you can enable the double opt-in feature of ActiveCampaign.
MMM.. Thanks, that’s not really going to work. I am no lawyer but AFAIK in the UK under GDPR it has to be visible for them to opt-in (i.e not part of the T&C doc). There has to be a separate checkbox that says “Click here to be added”
Is there anyway this can be added?
The developer would have to make a MAJOR change to eStore, so that if the “box” was not checked; the auto responder would not process the autoresponder integration upon receiving an IPN from PayPal, et al, on a per IPN basis. The reason it is a major task, is because of the “stateless” interactions between the customer, the site, and the payment gateway. If the Payment Gateway Bundle were in play, it “might” be possible. I’ll run this by the developer.
In the meantime, the are a few options you might consider:
- Use the T&C box as a “mandatory” opt-in consent. The logic here, is that the very act of checking out, via any of the payment gateways, causes the buyer’s email address to be recorded in the eStore customer database. The plugin would simply not work, without this data collection taking place.
- Because autoresponder signup is done on a per-product basis; you could segregate your products into with/without mailing list signup. You might even offer the “with” products at a slight discount in order to entice buyers to make that selection.
- The final idea is to put your store behind eMember, and require they signup for a free membership. That makes your site a “private club,” like Costco, and they must consent to receive regular mailings to join and purchase items.
- Use the T&C box as a “mandatory” opt-in consent. The logic here, is that the very act of checking out, via any of the payment gateways, causes the buyer’s email address to be recorded in the eStore customer database. The plugin would simply not work, without this data collection taking place.
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